VistaClick links marketers with college students justentering their prime as
consumers. Of the 15 million enrolled students last year (18 million expected by
2004), over 90% have access to a PC and check email on a daily basis. Considered one of the most internet savvy demographics by many analysts, college students encompass a multi-billion dollar market with online purchases exceeding $1.2 billion in 2001 (up from $650 million in 1999). Total college student spending exceeded $100 billion dollars in 2001, and with students moving towards the internet, we want you want to be the first to greet them.

Every fall more than 4.5+ million new students enter college with the same needs and wants as current students. This means that your market is rejuvenated every year with new faces and ideas. Many people remember the "starving college student" days when we lived off cereal and cold pizza. Today, more than 80% of students at four-year colleges carry credit cards and they are not opposed to using them.